Furthermore, merchants have an array of advertising tools at their disposal to help them promote their products. The main question for any business of locating buyers is solved in MarketSpace through a range of functionalities, including the fact that the store is a part of the Gem4me messenger’s ecosystem: all of its multi-million user base - are potential customers. The rate is much lower than other online stores, which serves as yet another method of supporting small and medium-sized businesses, as well as, aspiring entrepreneurs in their initial stages. Most importantly - a low commission rate for conducting business. The list of competitive advantages of the international marketplace does not end there. The platform’s capabilities allow one to transfer their store to MarketSpace at once, eliminating the need to add each product individually. Frequently, it is in reference to how promptly an ordinary user can master a particular technology, rather than a financial threshold.ĭevelopers of Gem4me MarketSpace devoted extra attention to technological convenience on their platform: sellers are able to register and launch their stores promptly and with ease - set up options with product offerings based on their preferences. Success of services with users also determines the entry thresholds for online stores. “ For instance, small businesses have a more challenging time competing with vast advertising budgets of large companies on marketplaces, they get lost in their shadows and struggle to locate buyers as the result. “We prioritize small and medium-sized businesses, as it correlates with our opinions on the founding principles of conducting business” – says Michael Jordan. Michael Jordan, Chief Executive Officer of Gem4me Group of Companies in the United States However, those who offer favorable conditions for startups, small and medium-sized businesses are of particular value in comparison to them. The market of online commerce has many big monopolies which dictate their strict conditions, choosing beneficial for them large businesses as key contractors. Prioritizing small and medium businesses - is yet another crucial and distinguishing principle of Gem4me MarketSpace commercial platform. We will not repeat the oversights that major online stores make by posing as a merchant on their own marketplace and limiting the opportunities for other participants”. He views the company’s decision pertaining to this question as follows: “Our principal position is in guaranteeing the absence of competition to sellers with MarketSpace itself. MarketSpace commercial platform will not compete with the merchants on its platform.Īccording to Michael Jordan, chief executive officer of Gem4me Group of Companies in the United States, it goes against the company’s principles. This notion decreases the competitiveness of products offered by other merchants present on the online platform. They generate their own financial interests in certain areas of business, with promotional inclinations favoring partnerships deemed beneficial for the platform. Beyond competitionĪ paramount feature in the evolution of marketplaces is in the fact that over time they begin competing with the sellers on their own platforms. Gem4me MarketSpace positions itself as an international commercial platform and offers equal capabilities to all of its users from various countries of the world. It can also be referred to as the space for free and unrestricted commerce, by which the developers refer to the lack of any physical, geographical or political binding to a particular country. Gem4me MarketSpace - is an international online store, a part of the Gem4me messenger’s ecosystem. Firstly, it is a messenger with more than 20 million of current users, while its ecosystem includes a variety of services in addition to the MarketSpace commercial platform. Gem4me ecosystem with a built-in marketplace stands out and deserves the spotlight. The principle of operation for standard online stores is quite common and comprehensible, while ecosystems with built-in marketplaces is a new phenomenon for many users.
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